Most Community Metrics Are Meaningless
Follower counts, engagement rates, and DAUs tell you nothing about real community value. Here's what actually matters.
Thoughts on community-driven applications, IRL to AI, GEO optimization, and building products that bridge real life and artificial intelligence.
Follower counts, engagement rates, and DAUs tell you nothing about real community value. Here's what actually matters.
The shift from search to AI fundamentally changes what gets visibility. Content volume loses. Verifiable authority wins.
Most products capture transactions. Few capture the behavioral signals that explain why those transactions happen.
Most community apps fail because they optimize for engagement instead of value creation. The fix requires rethinking what you're building.
The internet rewarded attention for two decades. The next era rewards authority. This requires a different strategy entirely.
If you're building something that needs to bridge real-world communities and AI systems, we should talk.